As a result, your message must be reassuring. Announcement of Acquisition [DATE, ex. Wednesday, June 11, 1998] [NAME, COMPANY AND ADDRESS, ex. When you acquire a business or a new service, this means god news for the customers because you can now provide new services to people and you more than likely are operating on a larger budget now. the business assets of ABC Corp.] based in [LOCATION OF BUSINESS ACQUIRED, […]Continue … This is a very exciting event for both companies, for our employees and our clients. The time to address employee questions is before the acquisition. Our greatest John Smith XYZ Inc. 1234 First Street Suite 567 Anycity, Anystate 85245] Dear Valued Customer: We are pleased to announce that we have recently acquired [DESCRIBE BUSINESS ACQUIRED, ex. At a time like this, people often become concerned about the impact of the acquisition on their personal future. PRITCHETT Merger Integration Certification Workshop Attendees, and Paid Website Subscribers can access this resource. Announcing the good news in an acquisition announcement letter raises the morale of not only your customers but the employees as well. The acquisition announcement is a an awkward moment, one of the high water marks in passive agressive writing. You have to convey the news in an upbeat way, but everyone knows that it means a few people will get rich, some people will lose jobs, … Employees: You have probably heard the cliché that employees are your best assets. ‹ › They can also access all the presentations, playbooks, books, articles, checklists, software, assessments, webinars, research, tools, and templates on MergerIntegration.com. The acquisition raises some questions about what that may mean for employees of the Pittsburgh-based Heinz company. This makes it challenging for employees to mentally prepare for change. The announcement of merging companies is usually kept private until the m&a deal is signed. The acquiring company should be willing to hear employees of the target company from the outset because it is a highly stressful time for them. Every acquisition is unique, but I have found that buyers can help employees make this transition and transfer loyalties to their new company by following five mutually reinforcing principles: 1. Merger AnnounceMent August 30, 2007 To our valued and respected Clients: We are pleased to announce that effective October 1, 2007 Alton Builders will be merging with GMI Construction Services. This acquisition comes at a propitious time for us. A sale announcement will be unsettling to some employees and traumatic to others. Don't exclude the backbone of the business--your employees. Selling a Business What to Tell Employees During an Ownership Transition Ownership transitions can be tricky. 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